• Politics exists because people disagree. [3], Edward Bernays has been called the "Father of Public Relations". Its exact origin is uncertain, but the word is often used to describe public relations experts as well as political or corporate representatives whose job it is to put a "positive spin" on events or situations. In the political context, it is often associated with government press conferences in which it is understood that the press secretary or the government official has a vested interest in communicating a political message to have a desired outcome, often to the neglect of delivering the full truth of a situation. Its exact origin is uncertain, but the word is often used to describe public relations experts as well as political or corporate representatives whose job it is to put a "positive spin" on events or situations. spin noun (CHANGE IDEAS) [ S or U ] informal a way of describing an idea or situation that makes it seem better than it really is, especially in politics: They have tried to put a positive spin on the situation. Political spin, in politics, the attempt to control or influence communication in order to deliver one’s preferred message. Spin is a pejorative term often used in the context of public relations practitioners and political communicators. Skillful practitioners of spin are sometimes pejoratively referred to as “spin doctors,” “spin merchants,” or “spinmeisters,” among other unflattering terms. The article then examines Her contributions to SAGE Publications’. Be on the lookout for your Britannica newsletter to get trusted stories delivered right to your inbox. Definition of put a spin on in the Idioms Dictionary. Political spin synonyms, Political spin pronunciation, Political spin translation, English dictionary definition of Political spin. Omissions? Spin: A politician's attempt to shape the way the public looks at an issue or event, much the way a tennis player uses spin to direct the ball. https://www.britannica.com/topic/political-spin. 'SPIN doctor' developed in the jargon of US politics. 2. In public relations and politics, spin is a form of propaganda, achieved through knowingly Meaning of spin (propaganda). Definitions of Political spin, synonyms, antonyms, derivatives of Political spin, analogical dictionary of Political spin (English) spin doctor. An interpretation of campaign events or election results that is favorable to the candidate's campaign strategy. Definitions by the largest Idiom Dictionary. Spin definition, to make (yarn) by drawing out, twisting, and winding fibers: Pioneer women spun yarn on spinning wheels. Meaning of SPIN. [10] Campbell later acknowledged that his and the government's spinning had contributed to the electorate's growing distrust of politicians, and he asserted that spin must cease. During the Rhodesia crisis, Preventing access to journalists or broadcasters that are reporting to the disliking of the spin doctor. He played a key role in important decisions, with advisors viewing him as a ‘Deputy Prime Minister’ inseparable from Blair. Spin: A politician's attempt to shape the way the public looks at an issue or event, much the way a tennis player uses spin to direct the ball. seem better than they really are, especially in…. The public is sick of spin and tired of promises. He is the author of several works of political history including, most recently, Republic of Spin: An Inside History of the American Presidency. Because of the frequent association between spin and press conferences (especially government press conferences), the room in which these conferences take place is sometimes described as a "spin room". 5 : to fish with spinning bait : troll. [14], The extent of “spin doctors’” impact is contested, though their presence is still recognized in the political environment. [9], For years, businesses have used fake or misleading customer testimonials by editing/spinning customers to reflect a much more satisfied experience than was actually the case. Let us know if you have suggestions to improve this article (requires login). Definition of putting a spin on in the Idioms Dictionary. See more. [9] Campbell trusted various journalists such as Tony Bevins and Denis Murry, with whom he had a close relationship, to write stories about Blair in a positive light; Campbell identifies how he was able to spin Rupert Murdoch, during a meeting in July 1995, into positively reporting an up incoming Blair speech, gathering the support from the Sun and the Times, popular British newspapers. Definition of spin (propaganda) in the Definitions.net dictionary. Politics is about making agreements between people so that they can live together in groups such as tribes, cities, or countries.In large groups, such as countries, some people may spend a lot of their time making such agreements. adjective favorable to progress or reform, as in political or religious affairs. While traditional public relations and advertising may manage their presentation of facts, "spin" often implies the use of disingenuous, deceptive, and manipulative tactics.[1]. Learn more. putting a spin on phrase. public relations (PR) a general means of promoting a business's COMPANY IMAGE with a view to encouraging customers to buy its products and investors to buy its shares, as well, fo See more. Political spin, in politics, the attempt to control or influence communication in order to deliver one’s preferred message. What are synonyms for Political spin? This might be done using a "catchy" slogan or sound bite that can help to persuade the public of the company's biased point of view. The verb "spin doctoring" is also commonly used to describe the work that this person does. He was considered ruthless in his management of the media in favour of Blair’s message and using the media to cast opposers in a negative light. The term "spin doctor" became a common addition to the English language in the 1980s. Define Spin (politics). He is the author of several works of political history including, most recently, Republic of Spin: An Inside History of the American Presidency. Our editors will review what you’ve submitted and determine whether to revise the article. [11], “Spin doctors” such as Shea praised and respected Campbell's work. spin doctor. Another word for spin. In politics, business, and elsewhere, spin is often characterized by exaggeration, euphemisms, inaccuracies, half-truths, and excessively emotional appeals . Associate Professor, Mount Royal University, Calgary, Alberta, Canada. (often initial capital letter) noting or pertaining to a political party advocating measures of progressive political reform. pl.n. While spin is often considered to be a private-sector tactic, in the 1990s and 2000s some politicians and political staff were accused of using deceptive "spin" tactics to manipulate or deceive the public. The DP definition of spin focuses on what spin means to the public interest, not to any special interest such as the democratic or republican parties or their politicians. In defense of political spin. [8], “Spin doctors” can either command media attention or remain anonymous. pl.n. In such situations, the press conference room is sometimes cynically referred to as the “spin room” and the schedule of briefings as the “spin cycle.”. Information and translations of SPIN in the most comprehensive dictionary definitions resource on the web. Corrections? A bestselling 1957 book, The Hidden Persuaders, portrayed the advertising business, political and otherwise, as a threat to democracy, expressing a fear that has persisted to our day. For example, a company whose top-selling product is found to have a significant safety problem may "reframe" the issue by criticizing the safety of its main competitor's products or by highlighting the risk associated with the entire product category. George W. Bush preferred to send his message with a big gesture. Voters in Elyria, Ohio cast their ballots during the presidential election on Tuesday. What does SPIN mean? systematic manipulation of public opinion, generally by the use of symbols such as flags, monuments, oratory, and publications. A lousy administration can’t be saved by a good publicity machine. A person who composes and/or communicates spin is referred to as a spin doctor. Synonyms for Political spin in Free Thesaurus. The Spin Doctor is Born. putting a spin on phrase. Abbr. The concept of the "polis" was an ideal state and came from the writings of great political thinkers such as Plato and Aristotle. He term “spin” in political communication is borrowed from sports, specifically baseball, where the one who throws the ball switching it in the way that is hard to pre- dict its trajectory by the one who needs to catch it. Spin is a contemporary term for a form of propaganda that relies on deceptive methods of persuasion . We know who won. 2006 February 9, “The Politics of Science”, in The Washington Post‎, page A22: In every administration there will be spokesmen and public affairs officers who try to spin the news to make the president look good. It is used to refer to the sophisticated selling of a The left–right political spectrum is a system of classifying political positions, ideologies and parties based on issues of social equality and social hierarchy.In addition to positions on the Left and on the Right, there are centrists or moderates who are not strongly aligned with either extreme. When you spin, you whirl around in a circle. Spin, in physics, the amount of angular momentum associated with a subatomic particle or nucleus and measured in multiples of a unit called the Dirac h, or h-bar (ℏ), equal to the Planck constant divided by 2π. spin (PR, marketing): Spin, in the context of public relations ( PR ), marketing and journalism, is the selective assembly of fact and the shaping of nuance to support a particular view of a story. Spin, without the accompanying doctor, had begun to be used in a political and promotional context in the late 1970s; for example, in the Guardian Weekly, January 1978: "The CIA can be an excellent source [of information], though, like every other, its offerings must be weighed for factuality and spin." The rise of spin and media pressures has been said to be harmful to the political system in that it contributed to ongoing cynicism among journalists and the voting public as politics came to be increasingly viewed more as theatre than governing. This article explores the uses and consequences of political communication in Australia. PR 1. Definitions by the largest Idiom Dictionary. [4] Throughout the 1990s, the use of spin by politicians and parties accelerated, especially in the United Kingdom; the emergence of 24-hour news increased pressures placed upon journalists to provide nonstop content, which was further intensified by the competitive nature of British broadcasters and newspapers, and content quality declined due to 24-hour news' and political parties' techniques for handling the increased demand. 6 a of an airplane : to fall in a spin. But this administration is trying to spin … Spin techniques may include careful timing in delivering information, selective presentation of facts, careful selection of words and phrases meant to invoke certain responses in hearers, choice of sound bites, or redefining of terms and phrases. Stump: To campaign in person on a local level. While traditional public relations and advertising may manage their presentation of facts, "spin" often implies the use of disingenuous, deceptive, and manipulative tactics. Spin (politics) synonyms, Spin (politics) pronunciation, Spin (politics) translation, English dictionary definition of Spin (politics). Abbr. … Polarization definition, a sharp division, as of a population or group, into opposing factions. Antonyms for Political spin. Rewarding like-minded or amenable journalists with stories. Spin of in- formation aimsto interpret information presented in a way that corresponds to a particular political entity. Spinning is typically a service provided by paid media advisors and media consultants. It is always a dialogue, and never a monologue. providing a biased interpretation of an event or campaigning to influence public opinion about some organization or public figure. The largest and most powerful companies may have in-house employees and sophisticated units with expertise in spinning issues. 1 synonym for public relations: PR. Meaning of SPIN. Politics (from Greek: Πολιτικά, politiká, 'affairs of the cities') is the set of activities that are associated with making decisions in groups, or other forms of power relations between individuals, such as the distribution of resources or status.The academic study of politics is referred to as political science.. 7 : to engage in spin control (as in politics) transitive verb. White House Press Corps. In the early 21st century, concern over the effects of spin manifested in the popular culture with the rise of talk shows, talk show personalities, and self-proclaimed “fact-checkers.” Examples include American television and radio personality Bill O’Reilly and his show No Spin Zone and numerous Web sites proclaiming to help a cynical and unsuspecting public unravel the barrage of political spin. The modern definition of spin doctor came about in the 1980s with the need for media sound bites―a concise phrase … In 2009, the Federal Trade Commission updated their laws to include measures to prohibit this type of "spinning" and have been enforcing these laws as of late. It is a senior political spokesperson employed to promote a favourable interpretation of events to journalists. Sometimes "other news" is deliberately supplied. An interpretation of campaign events or election results that is favorable to the candidate's campaign strategy. Campbell taught Shea how to organise his team to deliver what he wanted to be in the media, which led to Shea being appreciated for his work by President Bill Clinton. Politics at CNN has news, opinion and analysis of American and global politics Find news and video about elections, the White House, the U.N and much more. put a spin on phrase. Synonyms for Political spin in Free Thesaurus. Spin doctor definition, a press agent skilled at spin control. What is Political Socialization? Depending on which one we’re on, we cheer FDR’s fireside chats or Reagan’s telegenic qualities. Spin, in physics, the amount of angular momentum associated with a subatomic particle or nucleus and measured in multiples of a unit called the Dirac h, or h-bar (ℏ), equal to the Planck constant divided by 2π. In 1999, during the beginning of NATO's intervention in Kosovo, Shea's media strategy was non-existent before the arrival of Campbell and his team. politics definition: 1. the activities of the government, members of law-making organizations, or people who try to…. The word politics comes from the Greek word "polis", meaning the state or community as a whole. ‘They spin the story from an African American perspective, making us the center, not the periphery of the story.’ ‘One early tactic was to spin the story as a business failure rather than a political scandal.’ ‘Of course, the reporter spun the story that way to make it seem like Mr. Bush is … Learn more. spin (PR, marketing): Spin, in the context of public relations ( PR ), marketing and journalism, is the selective assembly of fact and the shaping of nuance to support a particular view of a story. • For Aristotle, politics is ‘nothing less than the activity through which human beings attempt to improve their lives and create the Good Society. Voters in Elyria, Ohio cast their ballots during the presidential election on Tuesday. Politics is the way that people living in groups make decisions. seem better than they really are, especially in…. Get exclusive access to content from our 1768 First Edition with your subscription. spin doctor definition: 1. someone whose job is to make ideas, events, etc. For electrons, neutrons, and protons, the multiple is 0.5; pions have zero spin. While traditional public relations and advertising may manage their presentation of facts, "spin" often implies the use of disingenuous, deceptive, and manipulative tactics. 'SPIN doctor' developed in the jargon of US politics. It is a senior political spokesperson employed to promote a favourable interpretation of events to journalists. spin doctor definition: 1. someone whose job is to make ideas, events, etc. Political spin synonyms, Political spin pronunciation, Political spin translation, English dictionary definition of Political spin. It is used to refer to the sophisticated selling of a specific message that is heavily biased in favour of one’s own position and that employs maximum management of the media with the intention of maintaining or exerting control over the situation, often implying deception or manipulation. For electrons, neutrons, and protons, the multiple is 0.5; pions have zero spin. Modern propaganda is distinguished from other forms of communication in that it is consciously and deliberately used to influence group. Definition of SPIN in the Definitions.net dictionary. Source article Fox News Bias Rating Top of Page 5. singular noun If you go for a spin or take a car for a spin, you make a short trip in a car just to enjoy yourself. pl.n. Spin is a pejorative term often used in the context of public relations practitioners and political communicators. In the present day, there is a serious conflict being waged by religious extremists in the Middle East. This tactic could enable the company to refocus the public's attention away from the negative aspects of its product. PR 1. Spin. What does SPIN mean? [17], A form of propaganda in public relations and politics, "Spin doctor" redirects here. Spin. 2. [2] Public relations advisors, pollsters and media consultants who develop deceptive or misleading messages may be referred to as "spin doctors" or "spinmeisters". What does put a spin on expression mean? For the rock band, see, fictional spin doctor from the BBC comedy, "Tit for Tat on a Night Where Spin Is Master,", Internet spells end for political spin, says US web guru, "FTC Publishes Final Guides Governing Endorsements, Testimonials", "It's the Sun wot's switched sides back to Blair", The spin room – oily engine of the political meat grinder, OUTFOXED: Rupert Murdoch's War on Journalism, CIA Kennedy assassination conspiracy theory, Russian interference in the 2016 United States elections, Media censorship and disinformation during the Gezi Park protests, Countering Foreign Propaganda and Disinformation Act, https://en.wikipedia.org/w/index.php?title=Spin_(propaganda)&oldid=995214685, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License. Find more ways to say spin, along with related words, antonyms and example phrases at Thesaurus.com, the world's most trusted free thesaurus. From that point of view (POV) spin can be defined like this. Spin, without the accompanying doctor, had begun to be used in a political and promotional context in the late 1970s; for example, in the Guardian Weekly, January 1978: "The CIA can be an excellent source [of information], though, like every other, its offerings must be weighed for factuality and spin." • • • Greenberg argues that facts will outweigh spin. What are synonyms for Political spin? An example is, This page was last edited on 19 December 2020, at 21:07. [3][7] As information technology has increased since the end of the 20th century, commentators like Joe Trippi have advanced the theory that modern Internet activism spells the end for political spin, in that the Internet may reduce the effectiveness of spin by providing immediate counterpoints. [6], Campbell, previously a journalist before becoming Tony Blair's Press Secretary, was the driving force behind a government that was able to produce the message it wanted in the media. Spin doctor definition: In politics , a spin doctor is someone who is skilled in public relations and who advises... | Meaning, pronunciation, translations and examples Spin may include "burying" potentially negative new information by releasing it at the end of the workday on the last day before a long weekend; selectively cherry-picking quotes from previous speeches made by their employer or an opposing politician to give the impression that they advocate a certain position; or purposely leaking misinformation about an opposing politician or candidate that casts them in a negative light. b : to plunge helplessly and out of control. Antonyms for Political spin. (Reuters/Aaron Josefczyk) Opinion by David Greenberg. Abbr. 1 a : to draw out and twist into yarns or threads. "Burying bad news": announcing unpopular things when the media is expected to be focusing on other news. The Spin Doctor is Born. The 1997 General election saw a landslide victory for New Labour with a 10.3% swing from Conservative to Labour, with help from newspapers such as the Sun towards which Campbell focused his spinning tactics as he greatly valued their support. The art or science of establishing and promoting a favorable relationship with the public. The sub-headline Vox uses is an opinion statement — some people likely believe the lifting of the gas limit will strengthen the coal industry — but Vox included this statement in a piece not labeled “Opinion.” Source article Vox Bias Rating In this article about Hillary Clinton’s appearance on "The Late Show With Stephen Colbert," the author makes an assumption about Clinton’s motives and jumps to a subjective conclusion. Voices How spin doctors destroyed our democracy – and what we can do to repair it. Examples from the UK include Jamie Shea during his time as NATO's press secretary throughout the Kosovo War, Charlie Whelan, and Alastair Campbell. In some cases, governments have released potentially controversial reports on summer long weekends. What does putting a spin on expression mean? The article then examines the relationship between the media, political communication and democracy. definition of politics, will be discussed, in the hope to discover a true and fair interpretation of the word politics. The art or science of establishing and promoting a favorable relationship with the public. [5] This led to journalists relying more heavily on the public-relations industry as a source for stories, and advertising revenue as a profit source, making them more susceptible to spin. [15] The famous newspaper headline ‘The Sun Backs Blair’ was a key turning point in the campaign which provided New Labour with a lot of confidence and hope of increased electoral support. ‘They spin the story from an African American perspective, making us the center, not the periphery of the story.’ ‘One early tactic was to spin the story as a business failure rather than a political scandal.’ ‘Of course, the reporter spun the story that way to make it seem like Mr. Bush is … [16] The change in political alignment had an impact on the electorate, with the number of individuals voting for Labour that read switching newspapers rising by 19.4%, compared to only 10.8% by those that did not read switching newspapers; a study conducted by Ladd and Lenz. In public relations and politics, spin is a form of propaganda, achieved through knowingly providing a biased interpretation of an event or campaigning to influence public opinion about some organization or public figure. 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